Insight-Athletics Foundation was created from a simple but powerful realization: talent and potential are everywhere — access is not.
Before launching the Foundation, Insight-Athletics was built to help student-athletes and families navigate the college recruiting process with clarity, accuracy, and confidence. Through that work, one truth became impossible to ignore. Families with resources, connections, or prior knowledge were able to move forward. Too many others — equally capable and motivated — were falling behind, not because of ability, but because they lacked the right information, the right support, or access to trusted guidance.
Insight-Athletics Foundation exists to change that.
We believe knowledge creates opportunity, and the life skills gained through sport and higher education last a lifetime. No young student-athlete should miss out on opportunity simply because their family couldn’t afford support or didn’t know how the system works.
The Foundation was established to provide the same high-quality education, guidance, and tools — free of charge — to student-athletes and families who need it most. Through programs like the Athlete Access Project and the SheRecruit Initiative, we focus on early, equitable access to recruiting education, parent support, and trusted local networks that help families make informed decisions. Our work is not about promises or shortcuts. It’s about preparation, understanding, and empowerment — so every student-athlete has a fair chance to pursue their academic and athletic goals with confidence.
Because access should never determine potential.
Insight-Athletics Foundation was organized exclusively for charitable and educational purposes within the meaning of Section 501(c)(3) of the Internal Revenue Code. A public-benefit, non-profit organization. (EIN: 41-2527921)
The Foundation addresses a growing need for accessible, accurate, and unbiased educational information for student-athletes and families navigating academic requirements, athletic participation, and post-secondary opportunities.
Youth sports systems have become increasingly complex and costly. Families without access to private advisors or institutional support often lack reliable information about development pathways, academic eligibility, recruiting timelines, and development pathways. The Foundation was created to reduce these disparities by providing education-first programming delivered through community partnerships and public-benefit initiatives.
Insight-Athletics Foundation is governed by an independent volunteer Board of Directors responsible for ensuring that all activities are conducted in furtherance of the Foundation’s charitable mission and in compliance with applicable nonprofit laws and regulations.
Board Member - President Bend, Oregon
Board Member - Secretary Oregon City, Oregon
Board Member Portland, Oregon
Board Member - Treasurer Bend, Oregon
Board Member Boise, Idaho
Board Member, Windham, NH
The Foundation maintains policies addressing conflicts of interest, compensation, document retention, and ethical conduct.
Insight-Athletics Foundation is a separate legal entity from Insight-Athletics LLC, a for-profit company. The Foundation operates independently with its own governance, finances, and decision-making authority.
The Foundation may, when appropriate, purchase educational tools or services from Insight-Athletics LLC or other vendors. Any such arrangements are:
No part of the Foundation’s net earnings benefits any private individual or for-profit entity.
